Subscriptions Over Time Report

The Over Time tab shows subscription activity day by day (or week, or month) across the date range you select. It is the tab to use when you want to see movement rather than a snapshot.

Metrics

Twelve metrics are available. Every revenue figure below is gross order revenue, including tax and shipping.

Metric	What it means
Total Revenue	The sum of all subscription-related orders, including signups, renewals, switches, resubscriptions, taxes, fees and shipping.
Signup Revenue	The sum of all new subscription parent orders created in the period, including tax and shipping. Sign-up fees are included, as part of the parent order total.
New Subscription Orders	The number of subscriptions created in the period, including manually created, imported, or customer-placed orders.
Ended Subscriptions	The number of subscriptions that ended in the period through cancellation or expiry.
Renewal Revenue	The sum of all renewal orders processed in the period, including tax and shipping.
Renewal Orders	The number of renewal orders processed in the period.
Switch Revenue	The sum of all upgrade or downgrade (switch) orders, including tax and shipping.
Switch Orders	The number of subscription switch orders processed in the period.
Total Subscription Orders	The total number of subscription-related orders processed in the period.
Net Subscription Gain	New subscriptions minus ended subscriptions over the period — the same figure the Overview tab calls Net Subscription Growth.
Subscription Cancellations	The number of subscriptions cancelled by customers or administrators in the period.
Re-subscribed Orders	The number of resubscribe orders processed in the period — a customer starting again after a subscription had ended.

Refunds are not deducted from any of these figures. A refund does not create a negative entry on this tab, so the revenue metrics show what was charged, not what you kept. When you need revenue net of refunds, use the Revenue Recognition tab, which books refunds as negative entries.

Ended Subscriptions counts a subscription when it actually ends — when it reaches cancelled or expired. A subscription set to pending cancellation has not ended yet and is not counted until the period runs out. A subscription put on hold is not counted either, because it has not ended.

MRR, ARR and churn are not on this tab — they are point-in-time measures rather than per-period ones. See the Overview tab for those, and Metric Definitions for every formula.

Dates and intervals

Days are bucketed in your store’s local time zone, from Settings → General. Weeks start on Monday.

An interval at the edge of your range may be partial — choosing a range that starts mid-week gives you a short first week, which is why a chart can appear to dip at either end. Align the range to whole weeks or months when you are comparing them.

Chart controls

Click any summary card to plot that metric on the chart.
Switch between line and bar chart types.
Change the interval — day, week, month, quarter or year — depending on how wide your date range is.

Each tab remembers its own chart type and interval for the rest of your browser session, so switching tabs and coming back does not reset your view.

The table

Below the chart, the Subscriptions by Date table lists every metric above, one row per interval. Use Download to export the table as CSV, or Export Orders CSV to export every subscription order in the selected range, one row per order.

Filtering

Use the WooCommerce Analytics date range picker at the top of the screen to change the window, including the compare-to-previous-period options. The comparison values appear under each summary card.

Developers can change which subscription statuses the reports include with the zorem_subs_report_order_statuses filter. Its default is wc-active, wc-on-hold, wc-pending and wc-pending-cancel. The older aws_report_order_statuses name is still applied first for backwards compatibility, but is deprecated.

Troubleshooting

Problem	What to check
The whole range is empty	The historical import has not been run. See Importing Historical Data.
Recent days are missing while older ones are fine	The daily table may be behind. Use Repair Last 30 Days on the settings screen.
Revenue here is higher than what you actually banked	Expected — refunds are not deducted on this tab. Use Revenue Recognition for a net view.
Total Revenue does not equal the sum of the other revenue metrics	Total Revenue includes resubscribe orders and any other subscription-related order, not only signups, renewals and switches.
The first or last bar looks unusually low	A partial interval at the edge of the range. Align the range to whole weeks or months.
Net Subscription Gain disagrees with the Overview widget	It should not — they are the same calculation. If they differ, one of them is showing a different date range.
A day’s totals shifted after midnight	This tab uses store local time; some Overview cards use UTC. See Metric Definitions.