You can restrict individual products by country directly from the product editor. Go to:
Products → All Products → Edit product → Product data → Country Restrictions tab
Restriction Rule
The restriction rule determines which countries the visibility setting applies to. Select one of the following options:
- Product available for all countries — no restriction applied. The product is visible and purchasable everywhere.
- Available for selected countries — apply the catalog visibility rule only to the countries you select. All other countries see the product normally.
- Not available for selected countries — apply the catalog visibility rule to all countries except the ones you select. Selected countries see the product normally.
Select Countries
Choose the countries the restriction rule applies to. This field appears when you select either “Available for selected countries” or “Not available for selected countries”.
Note
Per-product restrictions are the only way to restrict in the free plugin. Bulk catalog restrictions (restrict all products, categories, or product types at once) are available in Country Based Restrictions PRO.
Example: restrict the product to sell only to customers from the United States.

Example: restrict the product so it is not available for customers from the United States, India, and Israel.
